There is an interesting movement taking place in the housing market, it’s a new niche called “Tiny Homes”. Made all the more popular by TV shows such as Tiny House Hunters, Tiny Read More
To Stage or Not to Stage your Luxury Listing
We’ve all had some listings that were overcrowded, outdated, and otherwise unattractive. For a small starter home or condo in that condition, you might choose to neutralize the interior by Read More
3 Cities: Market Differences and Similarities
Not all luxury markets in North America are created the same, but this month’s Luxury Market Report reveals that outside influences such as global economic uncertainty, social trends in desirability Read More
Luxury Market Report Reveals KEY Features in Luxury Communities
November’s Luxury Market Report proved to be full of valuable information, not only on the state of the current market but on what amenities buyers want and are actively looking Read More
US Luxury Home Auctions are on the Increase
Auctions are rarely the first selling method for sellers of luxury homes, but all indications are that this is about to change…… It’s certainly an option that many homeowners are Read More
LUXURY MARKET REPORT: Your Monthly Guide for Luxury Real Estate
“Luxury real estate led the general housing market out of the global recession. During that explosive upswing, we saw some of the largest year-over-year price gains ever.” – Diane Hartley, Read More
Smart Homes and the Future of Luxury Home Selling
It seems almost everyone in today’s world has a smartphone or tablet glued to their hand. If you’re one of the many who spends hours a day on social media, Read More
Wealthy Millennials Have a Different Mindset
With their smartphones in hand and philanthropic mindset, Millennials have taken the world by storm over the last decade and are continuing to change the way our world looks at Read More
Facebook’s 2018 algorithm change is “good news” for Realtors®! Here’s how to maximize it.
In our last blog article, we featured Brandon Lee and some of his principles from his new book, Web of Influence. In this post, we want to help prepare you Read More
Change is the Only Real Absolute for 2018 Luxury Buyers
While it is hard to keep up with the ever-evolving trends of social media, advanced technology, and the standards that retailers are now expected to meet, there are a few Read More
The Social Media Survey Results From ILHM Members Are In!
The results are in! A few weeks ago we talked about Web 3.0 and how building community & engagement practices are essential for business growth in 2018. We took a Read More
The Lord & Taylor Building Has Sold It’s Iconic Building to WeWork
The Lord & Taylor building on Fifth Avenue in Manhattan stands as a monument to old-school retail for over a century, with an elegant Italian Renaissance design and an opulent Read More
Selling Luxury has Never Been More Fun
Our Annual Leaders in Luxury event in Dallas, TX took place mid-November (12-14) with a great turnout. We enjoyed networking, expertly manned panels, and talks from important luxury influencers such Read More
Find Out About The Designation Difference: CLHMS
The Certified Luxury Home Marketing Specialist™ (CLHMS) designation, assures affluent buyers and sellers that real estate professionals have the knowledge, experience, and unique skills to meet their needs. By taking Read More
Becoming a Member of the Institute of Luxury Home Marketing
Members of the Institute of Luxury Home Marketing are real estate professionals that have been trained by top-level experts in our program to enhance the individual’s skills to better assist Read More
How to Become a Big Thinker for Your life and Business
You may believe that only certain people get “lucky” when it comes to the perfect careers, relationships, and lives, but the people that have this so-called luck have learned that Read More
A Membership at The Institute Can Help You Step Up Your Social Media A-Game
Social Media is a huge source for brand awareness and loyalty. Instagram has upped the game in many ways, showcasing the value that a simple picture has to advertise an Read More
Ever Wondered How Networking Can Make or Break You?
The motto “it’s not what you know, but who you know” has been drilled into most of us since we were teens and young adults beginning to prepare for careers. Read More
From the Eyes of a Luxury Consumer, Everything Looks a Little Bit Different
Education, resources, and the ability to research and review every product that is sold online or in stores has made customer satisfaction more difficult, but extremely necessary, in today’s digital Read More
The Institute Members Reach Higher Heights
Foreclosure is a word that we see thrown around the real estate market time and time again, just typically not in the same sentence as ‘luxury’ and ‘billionaire’. Recently, Read More
443 Greenwich in Tribecca Attracts Buyers Concerned With Privacy
443 Greenwich, a brick book bindery turned luxury apartments, boasts a magnet of a-list and celebrity tenants. Contractors on the project worked to retain rustic elements of the original book Read More
Handling the Multi-Level Sale
Every luxury real estate professional knows that a transaction happens with more than just a buyer and seller; it can go through the hands of several parties before closing day. Read More
The Definitive Guide to Working With Young Affluent Buyers
A new generation of homebuyers is entering the market, and with them a new way of interacting. In a few short years, older millennials will reach their peak earning years, Read More
Branding Yourself as a Luxury Real Estate Professional
The luxury real estate market is a slower paced, more demanding and more competitive environment to work in, and branding yourself as a luxury real estate professional is imperative to Read More
Understanding the International Luxury Home Buyer
Although diplomacy is important when representing any luxury consumer in the luxury home market, it is especially important when understanding the international luxury home buyer because of the many variables at Read More
Three Quick Tips on How to Use Social Media for Luxury Real Estate Marketing
Many real estate professionals in the luxury market agree that social media is one of the most effective tools to engage with new buyers, investors and partners. But when push Read More
The Path to Becoming a Top Performing Luxury Real Estate Professional
Whether you are a real estate professional testing out the luxury market, or you are already a successful luxury real estate professional, it is essential, no matter the stage, to understand Read More
What are Luxury Consumers Talking About?
In the luxury consumer market, including the luxury real estate market, conversations now more than ever focus on experiences instead of consumables. What do we mean by this? Things, or Read More
7 Things Every Luxury Real Estate Professional will Understand
There are universally common issues and challenges that all real estate professionals face. Juggling client expectations and hectic schedules, and negotiating and selling are hard work. We get it. You’re Read More
Keeping Tabs: The Essential Luxury Insight Resource List
As a luxury real estate professional, a knowledgeable understanding of the luxury lifestyle is crucial if you want to create “good ethos” and connect with the luxury buyer. Communicating that Read More
What Real Estate Professionals Need to Know About the Luxury Consumer
The old saying “money can’t buy happiness” proves itself time over time when dealing with real estate amongst demographics of affluence. In order to relate better to their audience, luxury Read More
It’s In the Bag
A Kate Spade store interior. The Americana iconography and pop colors attract a coveted market segment attractive to luxury brands. Image source Pinterest. Kate Spade, the American fashion house known Read More
Family Matters: Why Family Offices Matter for Real Estate Professionals
The new headquarters of the Perot Family Office in Dallas, Texas provides space for 250 staff dedicated to management of the family’s wealth. Image source Mithun, Inc Family offices are Read More
From Carbon Footprints to Your Client’s Blueprints
Luxury home buyers have become increasingly sensitive to their carbon footprint, allowing architects and engineers to use innovative processes and materials in creating and renovating high-end homes. Staying on top of Read More
The San Pellegrino Effect: Wealth, Cuisine and Travel
The list is here! For many, the announcement of the Top 50 Restaurants in the World is a harbinger of vacations to come, and entire trips are planned around a Read More
Add This To Your Client’s Wish List: Luxury Panic Room
No longer just a novelty or for the wealthy recluse, safe rooms, or panic rooms, have entered the mainstream with many affluent clients considering them a necessity when searching for Read More
Canadian Home Prices Rise In February as Toronto Stays Strong
Canadian home prices continue to rise, despite new regulations on foreign buyers in some markets and concerns of a real estate bubble. Prices across Canada were up 13.4 percent compared Read More
U.S. Luxury Prices Flatlined in the Last Quarter of 2016
The stock market rally has done little to move prices in the luxury real estate marketed consistently across the United States. In select cities, particularly Santa Clarita, California, average luxury Read More
Nine Things To Know About Today’s Billionaires
“Luxury real estate is very competitive in the U.S.,” says Lucio Bernal, an Expert Trainer with the Institute for Luxury Home Marketing and President of the Palm Springs Regional Association Read More
Super Bowl LI Boosts Luxury Market in Houston
Super Bowl Sunday was this past weekend, and that one event had a positive impact on the host city. With more than a million tourists who came to watch the Read More
How to Define Luxury Real Estate in Today’s Market
Tips on identifying high-end properties in a world where the term “luxury” has become cliché. by Devon Thorsby This post is a condensed version of an article featured in U.S. Read More
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