luxury market trends

May Market Update: Luxury Real Estate Slows in Pace, Not in Confidence

The Institute for Luxury Home MarketingAll, Luxury Trends, Research & Statistics Leave a Comment

As we move through into the start of summer 2025, the luxury real estate market is telling a complex story; one of strength, strategy, and surprising stability despite external pressures both locally and globally. While activity has slowed across most of North America, the median sold price has not only held firm but, in many cases, continued to rise, demonstrating the sector’s enduring appeal even in a climate of broader economic uncertainty.

May’s Mixed Market Signals

May’s data shows that there has been a subtle shift in market momentum. Activity has decelerated, although not as dramatically as expected – particularly given the volatility that rocked financial markets in April. Instead, this feels more like a calculated pause – a slowdown in pace, rather than a downturn in confidence.

Luxury home values remain resilient, with only a modest year-over-year dip in overall sales volumes. Most notably, year-to-date prices have continued to edge upward – up 2.2% for single-family homes and 1.4% for attached properties year-over-year – outpacing the broader housing market. This price performance underlines the durability and desirability of high-end real estate, particularly among well-capitalized buyers who view real estate for its long-term value rather than short-term trade.

However, traditionally a peak sales month, May didn’t deliver the kind of robust activity many were hoping for. Headlines had already pointed to a 12% drop in pending sales in April, stoking fears of a deeper decline. But the reality, as always in luxury, is more nuanced.

Sales of single-family luxury homes held up far better than their condo and townhome counterparts. Across North America, single-family sales in May declined just 2.9% year-over-year, while attached properties fell a steeper 11.9%. Month-over-month, both segments posted gains, 8.7% for single-family homes and a modest 0.6% for condos and townhomes, hinting at underlying resilience despite a cooler market.

Inventory Increases, but New Listings Lag

While available inventory is up, the rise in new listings has been notably more restrained. In the single-family segment, total inventory jumped 30.3% year-over-year, but new listings climbed only 18.3%. Month-over-month, available inventory rose 6.4%, while new listings only increased by 2.8%. A similar pattern emerged in the attached market: a 23.5% rise in inventory year-over-year, but only a 4.3% increase in new listings – and even a 1.9% month-over-month dip in supply.

This disparity speaks to the mindset of today’s luxury sellers. Many are holding back, unsure whether market conditions will shift in their favor later in the year. Some are testing the waters with exploratory pricing; others are delaying decisions entirely. It’s a wait-and-see atmosphere, but one grounded more in caution than fear.

Understanding the Affluent Mindset

Much of this strategic restraint during May, on both the buyer and seller side, can be traced to April’s market turmoil. Affluent individuals are typically less reliant on financing, but they remain highly attuned to macroeconomic signals. When portfolios are volatile, currencies shift, or geopolitical tension rises, even the wealthiest take pause.

Moreover, today’s high-net-worth individuals are increasingly weighing opportunity costs. While real estate offers security, it doesn’t offer the explosive upside of private equity, venture capital, or digital assets. The affluent recognize this, but they also know that real estate delivers something those other assets cannot: a blend of security, utility, and identity.

Why Luxury Real Estate Still Wins

From a pure ROI (return on investment) perspective, luxury homes may lag behind riskier, more volatile investments. They are illiquid, come with carrying costs, and are slow to appreciate. But they deliver value in other ways: tangible, lifestyle-enhancing benefits that no stock or digital token can replicate.

A primary residence – or even a trophy vacation home -offers shelter, sanctuary, and status. It’s a place to retreat, recharge, and reconnect. And in periods of instability, it becomes a physical anchor, something that can’t erased, or devalued overnight.

Luxury real estate is also increasingly being used as a hedge against inflation, a tool for currency diversification, and a means of securing residency or citizenship in key global markets. These practical and strategic considerations are playing a larger role in high-end buying decisions.

What Lies Ahead

While both listings and transactions are down from peak levels, the luxury real estate market is not flashing warning signs, it’s signaling measured patience.

For now, buyers are watching. Sellers are choosing their moments. And values are holding firm.

In a world where volatility has become the norm, luxury real estate remains one of the few investments where stability, identity, and utility converge. That may not make it the flashiest asset in an affluent portfolio—but it does make it one of the most enduring.

View additional insights from The Institute

STAY AHEAD WITH THE INSTITUTE

For more guidance on growing your luxury real estate practice and developing your skills when working with the affluent, learn more about The Institute’s Training Options.

Becoming a member of The Institute is a valuable investment in your future success as a luxury real estate professional. Access curated real estate tools and resources, advanced learning experiences, and connect with a network of successful real estate professionals throughout the United States and Canada.

Leave a Comment

Anti Spam Measures *